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Gibson Guitars, the enduring guitar maker, has filed for chapter citing low guitar gross sales.
I, nonetheless, am not likely stunned.
See, Gibson nonetheless noticed itself as a standard guitar maker, despite the fact that the developments of know-how and alter within the environment of music and the way it’s perceived by the younger era is on a quick monitor ahead. This old-school mentality did not match the opposite makers, principally Fender (who’ve taken a job in adapting to the fashionable developments to remain related). What ended up taking place was Gibson saved elevating the costs of their guitars to have the ability to break even, however lastly priced themselves out of the market.
As you’ll be able to see, the usual US Les Paul goes for $3,300. That would not be a serious subject until you observe the information that Gibson’s high quality management has been dangerous for some time.
Now see their basic competitor, Fender’s providing:
Their commonplace US Strat is for LESS THAN HALF of the Gibson, which as per the evaluations is without doubt one of the finest made Fenders in latest reminiscence.
So long as you contemplate your self a luxurious model (this is not automobiles we’re speaking about), and making an attempt to promote to broke musicians or inexperienced persons, you are gonna find yourself with a foul time. Not solely that, many different makers do the Les Paul higher.
Gibson is simply too iconic to die, however hoping a change of administration and imaginative and prescient will convey it again on monitor.
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