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CRAVITY have been round since 2020, however regardless of common comebacks, they hadn’t but launched a single that basically linked with me. Evidently then, “Love Or Die” left me pleasantly stunned, because the group takes a refreshing new route.
In all probability probably the most profitable choice with this comeback was to trip the anthemic rock power from begin to end, hardly ever relenting on momentum and the driving core of the monitor. This additionally helped the rapid-fire rap verses to by no means really feel misplaced within the tune, and whereas it’s straight-forward in execution, it’s additionally executed nicely as “Love Or Die” ended up carrying an addictive rhythm all through.
That proved necessary, as a result of on first hear the tune didn’t strike me as fairly dynamic sufficient, and I do nonetheless imagine it deserved one other gear within the refrain. Nonetheless, the extra I listened, the extra the clearly outlined but sultry supply of the lyrics sunk in, making issues melodic and memorable. The one place “Love Or Die” actually slows is within the bridge, however that’s solely used to supply a vocal peak earlier than launching right into a livelier model of the refrain to complete. Whereas everyone has spent a variety of time complaining about shorter and shorter songs, as a result of balls-to-the-wall nature of this monitor, it really works fairly successfully regardless of being lower than three minutes.
CRAVITY now definitely have at the very least one tune that’s assured to bang dwell, and even when the topline of “Love Or Die” doesn’t develop on you prefer it did me, if nothing else it’s a strong monitor that’s pleasantly replayable on many events. Their reputation in the intervening time continues to be trending upward, so that they’ll have extra probabilities going ahead, and it ought to be attention-grabbing to see whether or not they proceed down this path or not.
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