ICHILLIN’ Pre-Launch “Demigod” And YOUNG POSSE Come Again With “YOUNG POSSE UP”

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ICHILLIN’ (아이칠린) – DEMIGOD 

ICHILLIN’, the seven-member lady group beneath KM Leisure that made their debut on September 8, 2021, got here again at this time on February 5, 2024 with their seventh digital single “Demigod”. This single is the second pre-release single (after “Chew Me” that was launched on January 4, 2024) for his or her upcoming yet-unnamed third mini album. Each of these pre-release singles are follow-ups to the group’s second mini album “I am On It!” that was launched on July 19, 2023 with “Kick-Begin” because the album’s title monitor.

ICHILLIN' (아이칠린) DEMIGOD

This songs marks a quite drastic change to the group’s sound because it very hip-hop-oriented. And heavy hip-hop not the usual mainstream that Okay-pop teams normally do. The melodies, as is the standard case, some on the bridge and the refrain with a repetitive hook within the center to construct up the strain. The music video, then again, stays recent and humorous in distinction to the overall tone of the music, which makes it stand out extra. 

YOUNG POSSE (영파씨) – YOUNG POSSE UP 

YOUNG POSSE is a quite new five-member lady group beneath DSP Media and BEATS Leisure. The group made its debut on October 18, 2023 with their first EP album “Macaroni Cheese“. “Younger Posse Up” marks the group’s first digital single and it was truly launched yesterday on Sunday February 4, 2024. This single is the follow-up to their debut EP album and options three visitor stars: Verbal Jint, NSW Yoon and Token. Verbal Jint (버벌진트) is a South Korean rapper. NSW Yoon (actual title Lee Seung-yoon (이승윤)) can be a South Korean unbiased rapper. And Token (actual title Benjamin David Goldberg) is an American rapper. All these visitor rappers seem within the music video making it seem that the track is a collaboration of 8 rappers!
YOUNG POSSE "YOUNG POSSE UP"

At this level it’s quite clear that the group shouldn’t be your customary Okay-pop lady group however quite a rap-quintet that focuses on heavy hip-hop. You could possibly in all probability name them Okay-hip-hop however their sound is so American and “western” that there’s nothing Korean about them, for higher or for worse. Which is a quite unusual transfer for his or her firm DSP (finest recognized for his or her co-ed group KARD) and their guardian firm RBW (that has teams like Kara, Mamamo and Purple Kiss). Sadly the track has no distinctive melodies, no ups and downs, simply monotonous rapping with completely different voices from begin to end. Possibly it could enchantment to hard-core hip-hop followers however to Okay-pop followers I am afraid it could be a hard-pass.

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