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EXCLUSIVE: CBS is shortly returning to dominance on broadcast TV with the mid-season rollout of its scripted programming.
After a robust post-Tremendous Bowl debut, Tracker held onto fairly a big viewers with 12.9M viewers tuning in for the second episode after seven days of viewing throughout broadcast and streaming. That’s about double the same-day viewers of 6.9M for the second episode, which continues to be fairly a big exhibiting for the Sunday primetime hour.
The sequence seems to be holding onto that momentum, too, because the third episode was as much as 7.1M same-day viewers. Within the seven-day viewing window, Tracker is up 73% from the viewing for that point slot final yr with East New York.
In line with the corporate, the premiere episode has tallied round 30M multi-platform viewers since its debut.
The second episode of Tracker capped a stable premiere week for CBS, as lots of its scripted hits returned to the airwaves. Along with Tracker, 4 extra sequence managed greater than 10M viewers for his or her premieres within the seven-day window — NCIS (11.5M), Younger Sheldon (11.2M), FBI (11.1M) and Ghosts (10.9M).
Blue Bloods, Hearth Nation, NCIS: Hawai’i, FBI: Most Needed, and The Equalizer all scored greater than 9M.
Of its 15 returning sequence, 13 managed year-over-year will increase in viewership in comparison with their premiere weeks final season. Solely Blue Bloods and Equalizer declined by small margins of seven% and 9%, respectively. It’s value noting that many of those sequence premiered within the fall of the 2022-23 broadcast season, not the spring.
NCIS and Younger Sheldon have been amongst these with the most important year-over-year viewers will increase. With 11.5M viewers, NCIS was up 16% versus the prior season premiere. That seven-day viewing added about 4M viewers to its spectacular same-day common of seven.3M.
As for Younger Sheldon, the ultimate season premiere drew 11.2M within the seven-day interval, marking an 18% improve in viewing versus the prior season. That’s about on par with the same-day viewing improve season-over-season, which was round 16% with almost 8M viewers.
The Neighborhood and CSI: Vegas additionally managed double-digit proportion will increase over their earlier season premieres. After seven days of viewing, The Neighborhood managed a 12% improve to 7.1M viewers, whereas CSI: Vegas noticed a 13% improve to six.7M.
General, CBS is up 25% in primetime viewership on the community in comparison with the identical two weeks in February 2023. The corporate reviews triple-digit progress in streaming. That is after all due largely to the return of scripted content material, after a reasonably actuality TV heavy fall because of the twin writers and actors strikes final yr.
Final yr, CBS wrapped up its fifteenth consecutive TV season because the most-watched broadcast community, so it stands to purpose the audiences could be keen for a lot of of these scripted hits to come back again.
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